I swore to myself that I wouldn’t write about my employer for a while, but today I’m breaking the promise, because I am eager to share something on branding.
Global Sources is a media company to connect global buyers and suppliers together. Whenever I hear “Global” in a company name, I know it must be big. [...]
Entries from April 2007
Is it a powerful brand?
April 26th, 2007 · No Comments · Brand Strategy
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