Rocky Fu’s Blog

Synovate, a leading global market intelligence firm, today released results from its PAX media survey showing that four in ten affluent Asians are watching television on the move: be it via their personal computers, mobile phones, MP4 players, while outdoors, or even in their cars.
The result mentions something new called “third screen” which are screens [...]

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Today I suddenly realize F&N (Fraser & Neave) owns a lot of popular brands in Singapore such as Magnolia, 100 Plus, and NutriSoy as F&N stamps “F&N” on all its products.
The good thing for them is that soon people would realize F&N is such a wonderful company with so many good products. No doubt [...]

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According to Hitwise Singapore, during the week ending Sep 1, 2007:

www.streetdirectory.com/restaurants (8.77%)
www.pizzahut.com.sg
HungryGoWhere.com (7.32%)
McDonald’s Singapore (6.66%)
KFC Singapore (5.30%)

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The data below is also from Hitwise based on All sites » Weekly rankings for the week ending 25/08/2007 » Ranks by ‘Visits’.

TripAdvisor
Asiarooms.com
Uniquely Singapore (visitsingapore.com)
Genting - City Of Entertainment (genting.com.my)
Asiatravel Reservation System Hotel (hotel.asiatravel.com)
HotelClub (hotelclub.com)
Sentosa (sentosa.com.sg)
NSRCC Resort & Country Club (esrcc.com.sg)
Lonely Planet (lonelyplanet.com)
Rates To Go (ratestogo.com)

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According to Hitwise Singapore, MediaCorp’s new classifieds website, Mocca launched as the leading website in the Hitwise Classifieds industry, week ending 11 August 2007, capturing 36.44% of the market.

Mocca: 36.44%
Yahoo! Singapore Classifieds: 13.32%
eFair Singapore Classifieds: 7.04%
Friendster - OLX: 5.35%
Adpost: 4.66%
Singapore Expats Classifieds: 3.62%
SgAdsOnline: 2.97%
Etsy: 2.81%
pHing: 2.68%
OnLine eXchange Singapore: 2.60%

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Singapre Airlines (SIA) would be the first airline in the world to start commercial flight of the super jumbo airbus A380. The first flight would be on Oct 25 2007 from Singapore to Sydney and the seats would be on charity auction starting on Monday for two weeks.
The proceeds of the auction will be split [...]

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According to Hitwise, the most popular travel websites are:

Asiarooms.com
Streetdirectory.com
Zuji Singapore (www.zuji.com)
Asia Travel (www.asiatravel.com)
Jetstar (www.jetstar.com)

Wait, where is Tiger Airways?

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Yesterday, after failing to find a cheaper airticket to Beijing at some well known travel portal like Travelocity, I turned to Google for answers and this showed up:

I wasn’t able to retrieve the same page by searching for “singapore beijing” in Google. So, is this possibly another case of behavior targeting?

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The week before the last week, I applied for a credit card from HSBC Singapore. Today, I received their reply about this application by post:

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Google just released a tool for PPC campaign optimization called The Campaign Optimizer.
The Campaign Optimizer is a free AdWords tool designed to help you fine-tune your advertising campaigns. When you run the Campaign Optimizer, we automatically analyze your budget, keywords, and landing page, and create a customized proposal for your campaign. You can then review [...]

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