Rocky Fu’s Blog

An interesting study reported at New York Times:
But neither of these is the most valuable kind of Web site visitor. That honor goes to the people who arrive at a site by typing its Web address directly into their browsers or clicking on a bookmark. Such visitors, who tend to be repeat customers, linger the [...]

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From RedlineChina:
The alliance will provide technology solutions to allow international companies to access advertising resources on China’s most popular search engine. Pearl Research believes the partnership will help Baidu to increase its visibility to western clients and increase its ad sales while diversifying its revenue streams.
Baidu is famous for its less transparent algorithm compared with [...]

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In this post, I would introduce most Google Analytics features and so you know what you can do with this free tool.

Understand your website visitors.
For a specified period of time, how many visitors have visited your website? How many page views? What is the number of average page views every visitor has generated? What is [...]

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Avinash writes a very good post on understanding the bounce rate. Here’s a summary:

Measure the website bounce rate to understand  what percent of your website traffic is actually engaging with your site,
Filter the bounce rate by traffic source to find out the effective and poor traffic sources.
Check the bounce rate to track your SEO efforts.
Measure [...]

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