Rocky Fu’s Blog

Search Engine Marketing

Google XML Sitemaps : Essential FAQ [Search Engine Journal]
Plotting the Effects of your PPC Changes [Apple Pie & Custard]
Imagine you could plot the effects of every single change to your PPC campaign on a graph. You’d be able to view instantly whether that bid your raised on Friday evening before leaving the office [...]

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It’s about 5:30pm and Tiger Airways website is down, which is terrible for an e-commerce website and a big mistake a brand could make. Why?
Remember: your customers expect you to be there 24/7. Get yourself a website monitoring service like Pingdom.

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