Rocky Fu’s Blog

digital marketing trends, strategies and tactics for executives

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10 Excellent Online Tools to Identify Trends

May 9th, 2008 · 11 Comments · Marketing Research, Uncategorized

Executives and business decision-makers love to see the trends and catch the trends, use trends to guide their decisions. This post would introduce 10 handy trend tools which are very helpful doing online research.

Google Trends - Google Search Trends
adCenter Search Volume Seasonality Trends
adCenter Keyword Forecast
Facebook Lexicon - Facebook Social Trends
Twist - Trends in Twitter
Trendpedia - [...]

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China Search Marketing With Baidu Whitepaper

April 14th, 2008 · 1 Comment · Search Engine Marketing

Baidu is the most widely used search engine in China, having more than 60% of the total search market. However, on branding, it doesn’t seem to have an obvious advantage over Google. Interestingly, the less developed a city is, the more popular Baidu is, and the less popular Google is.
I did a presentation internally last [...]

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