Rocky Fu’s Blog

Back from Tioman holiday for a while; just got some time to put together a post below to get you started using Google Insights for Search.
Google Insights for Search analyzes a portion of worldwide Google web searches from all Google domains to compute how many searches have been done for the terms you’ve entered, relative [...]

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With Google Trends for Websites, you can get insights into the traffic and geographic visitation patterns of your favorite websites. You can compare data for up to five websites and view related sites and top searches for each one.
You probably have heard of recent released Google Trends for Websites; do you know it can be [...]

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Pearl Research released a comprehensive lifestyle study (paid) focused on Chinese consumers ages 16 to 30, “The Phoenix Generation: Insights into Chinese Consumers“. Key findings include:

Popular Trends: Street basketball, the National Basketball Association (NBA) and hip-hop have grown in popularity as Chinese consumers embrace new cultural experiences. Brands such as Nike, Adidas and Li [...]

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What positions are your competitors recruiting? Watching the overall job trends can help you better understand the business demand in the market.
I recently introduced 10 online trends tools in which I mentioned a tool from Indeed to track job trends; I got a message from a reader who wonders whether there is a tool specifically [...]

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Recently, I was asked to share a case study on one Singapore company’s digital marketing efforts. I picked Singapore Airlines (SIA) as it is one of Singapore’s prestigious brands and one of my favorite brands as well. I’ll simply do a quick check on search engine and social media with brief comments.
Search Engine Presence
Usually when [...]

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Nielsen Measures the American Idol Phenomenon
A week before the finale of American Idol’s seventh season, the Nielsen Company reported TV, advertising, mobile, music and online data trends about FOX’s runaway hit and its contestants.
(tags: nielsen american report)

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12 Trends for the Next 3 Years for Internet Marketing
The 12 trends below represent what Larry Chase thinks you need to keep an eye on in the foreseeable future.
(tags: trends internet marketing)

comScore Media Metrix Ranks Top 50 U.S. Web Properties for April
April saw Google Sites attain the number one spot in the Top 50 U.S. [...]

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10 Excellent Online Tools to Identify Trends
This post would introduce 10 handy trend tools which are very helpful doing online research.
(tags: trends Google twitter internet)

The Guardian: How to make the most of Twitter
“Real-time micro-blogging is gaining in popularity. But if you’re wondering what’s the point, here’s Charles Arthur’s guide to the benefits of Twitter - [...]

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Executives and business decision-makers love to see the trends and catch the trends, use trends to guide their decisions. This post would introduce 10 handy trend tools which are very helpful doing online research.

Google Trends - Google Search Trends
adCenter Search Volume Seasonality Trends
adCenter Keyword Forecast
Facebook Lexicon - Facebook Social Trends
Twist - Trends in Twitter
Trendpedia - [...]

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7-Eleven Fills Month Of May With Slurpee, ‘Guitar Hero’ Mania
To promote its new Full Throttle Frozen Blast Slurpee drink this month, 7-Eleven is partnering with Activision and Microsoft in a marketing and PR blitz designed to reach music-loving, video-game-playing, techno-savvy guys.
(tags: 7-Eleven microsoft online contest)

How to Turn Subscribers Into Affiliates With Widgets & Viral Marketing
You [...]

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