Do you have a passion of making a remarkable product which people love? If yes, you gotta watch this video from Seth Godin, the greatest marketer. An old one, but a remarkable one. Seth Godin spells out why, when it comes getting our attention, bad or bizarre ideas are more successful than boring ones. And [...]
How To Make Remarkable Products?
January 27th, 2008 · No Comments · Marketing Management
Tags:books·branding·Marketing Management·Video
FT.com: Top 5 Viral Video Advertisements of 2007
December 13th, 2007 · No Comments · Viral Marketing
Cadbury - Gorilla Drummer
Tags:Video
How To Create Viral Videos
December 12th, 2007 · No Comments · Viral Marketing
Here are 5 examples from Super Bowl ads:
1984 Apple’s Macintosh Commercial
Tags:Video
Weekly Online Marketing Resources Dec-09-07
December 10th, 2007 · No Comments · Marketing Research, Search Engine Marketing, Social Marketing
News
Dell has selected WPP Group to co-create a stand-alone agency [PRWeek]
Dell to form agency with WPP to handle all marketing; will invest $4.5 billion over three years
Compete Inc released Behavior Match™ [Compete via BizReport]
The platform uses behavioral targeting to determine which websites are the best bet for marketers based on the audience viewing specific sites. [...]
Tags:adCenter·AdWords·B2B·Dell·google·Hitwise·online retail·research·social media·Video
