Rocky Fu’s Blog

Now you have made your video ready for video marketing campaigns. Now what? If this is your first time, you probably would go to register at video sharing websites like YouTube one by one and upload your videos. If you are really aggressive and YouTube alone can’t make you satisfied, it’s really a tedious process [...]

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Yahoo!’s Search Marketing’s latest iteration, code named Panama, was released early in 2007. It’s now launching in SEA (South East Asia).
Had a meeting last Friday with MJ from Yahoo Search (he was Google Korea’s first employees), who briefed us about the launching of Yahoo Panama in South East Asia. Here are the key takeaways:

Yahoo Panama [...]

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The more specific market you want to target, the more difficult you can drive quality traffic online. Thinking of targeting senior management in Asia? Start with the online places they often visit. This piece of news from Brand Republic would give you some hints:
The Wall Street Journal is the most widely read daily news publication [...]

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Page not found. But, some colleagues can access at the same time. Weired, isn’t it? Bad user experience; indeed!

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Small Business SEM Blog has a series of posts about Yahoo Answers, why and how you use Yahoo Answers to market your products or services; I suggest you read them if you are new to this social tool.
In my own words, Yahoo Answers is a place you can show your extensive knowledge and expertise in [...]

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Version one of Live Search Maps for China is launched. The application was built in China with a focus on getting the features most relevant to Chinese customers out first. Business search, Collections, and public transit features were emphasized, covering over 100 cities with 7 million business listings. I tested; it is pretty impressive. I [...]

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The9, an online game operator, announced partnership with a beverage company “tianwo” on dynamic marketing.
Under the partnership, tiaowo would produce soft drinks with the characters of the online games printed on its bottles.
Sina and Google announced strategic partnership on Monday.
Sina would benefit from Google’s search technologies for its search and shared profit of adsense ads. [...]

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The mainland based market research company China IntelliConsulting Corporation (CIC) has published its semi-annual survey report on China search engine market.
The CIC report shows that Baidu has managed to increase its market shareover the last six months in Beijing, Shanghai and Guangzhou, the three major cities surveyed. Google saw its market share bounced up slightly, [...]

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Aftter Yahoo China’s plan for unlimited email storage in this coming October (source: ChinaByte), NetEase announced its plan of unlimited email storage yesterday in Beijing, whose email storage is already up to 3G. Unlimited plan would apply to all its email services; in addition, NetEase plans to provide free email arrival notification via SMS to [...]

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Even some big brand websites are still using dynamic URL showing kinds of unfriendly parameters with “?” and “&”. You may have heard of recommendation of rewriting those dynamic URLs. However, the techniques are simple but there could a lot of reasons some corporate websites can’t do that.
Yahoo! just released a dynamic URL rewriting tool [...]

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